Using data for Social Media w/ Majken Nielsen, Salesforce | Social Media Sucks Podcast | Ep.18

Have you ever wondered if data is really important for your business? What's the REAL difference between B2B and B2C? Majken Sigrid Nielsen from Salesforce is discussing all this with your hosts Chris and Yu. Join us for another episode of Social Media Sucks.0:00: What is Salesforce?07:44: Branded events: Dreamforce09:21: Engage with audience after COVID-1910:49: Salesforce Plus14:12: Community engagement16:22: Data & Content20:00: B2B vs. B2C21:02: Role of data in marketing25:29: The future of marketing